MAP Policy
10th March 2026
Minimum Advertised Price Policy (“MAP Policy”)
In order to maintain and enhance the brand image of its products, Kids Ride Shotgun Limited (The Vendor) have unilaterally adopted minimum advertised price standards for products sold by Canadian retailers.
This new updated Minimum Advertised Price Policy (“MAP Policy”) will become effective on 10th March 2026 and will apply as below.
Minimum advertised price:
Under this MAP Policy, retailers (including, but not limited to, retailers selling in-store or online) that advertise in media advertising, in catalogs, or on Internet sites, are prohibited from advertising products at prices below the Minimum Advertised Prices (the “MAP Prices”) from product and price list on the following page.
The following actions will be taken against retailers that violate this MAP Policy:
1. Upon the first violation of the MAP Policy being recorded by the Vendor, the violating retailer will be sent a communication by the Vendor detailing the violation in question and re-stating the terms of this MAP Policy. Failure to conform within five (5) business days will be considered a 2nd violation.
2. Upon the second violation of the MAP Policy and within 24 hours of being notified of this fact, Vendor will suspend shipments to the violating Retailer for a period of three (3) months. Failure to conform within five (5) business days will be considered a 3rd violation.
3. Upon a third violation of the MAP Policy, and within 24 hours of being notified of this fact by the Vendor, sales to the Retailer in question will be discontinued.
Internet sales
Under this MAP Policy, retailers are prohibited from offering for sale any current Kids Ride Shotgun products (excluding used products) via any owned or 3rd party Internet website such as Amazon, Ebay and Walmart.com.
Changes to MAP policy
Kids Ride Shotgun reserves the right to periodically change this policy. This MAP Policy is unilaterally established by Kids Ride Shotgun, which means that it is one-sided and independent on the part of Kids Ride Shotgun, and that there is and will be no agreement between a retailer and Kids Ride Shotgun with regard to it.
Approval for Distributor and Retailer-initiated Promotional Activities:
Distributors and retailers are permitted to run their own promotional activities, subject to prior written approval from Kids Ride Shotgun Limited. To obtain approval, distributors and retailers must submit a request at least 30 days before the intended start of the promotional campaign.
Any promotional activities undertaken by distributors or retailers without prior written approval from Kids Ride Shotgun Limited will be considered a violation of this agreement. Kids Ride Shotgun Limited reserves the right to grant or deny approval for distributor and retailer-initiated promotions at its sole discretion.
MAP pricing effective 10th March 2026
| SKU | Item name | MSRP (CAD) |
|---|---|---|
| Balance Bike | ||
| KRS-BIK-DH12R-1 | Dirt Hero 12" Off-Road Balance Bike with Magura Disc Brake | $459.99 |
| KRS-BIK-DH14R-1 | Dirt Hero 14" Off-Road Balance Bike with Magura Disc Brake | $489.99 |
| Seats/Combos/Bars/Tow Rope | ||
| KRS-SB | Shotgun 2-5yr OG Front Mounted MTB Seat | $159.99 |
| KRS-COMBO | Shotgun 2-5yr OG Seat & Bar Combo Pack | $219.99 |
| KRS-G2COMBOE | Shotgun Pro EVO | $549.99 |
| KRS-G2SP | Shotgun Pro MTB Child Seat | $389.99 |
| KRS-G2COMBOP | Shotgun Pro Seat & Bar Combo Pack | $469.99 |
| KRS-HBP | Shotgun Pro Handlebar | $109.99 |
| KRS-SBR | Shotgun 2.0 Child Bike Seat | $269.99 |
| KRS-RCOMBO | Shotgun 2.0 Child Bike Seat & Handlebar Combo | $329.99 |
| KRS-HBR | Shotgun 2.0 Handlebar | $79.99 |
| KRS-TOW-QRPBL-01 | Quick Fit MTB Tow Rope | $99.99 |
| KRS-TOW-RPOR-01 | MTB Tow Rope Orange | $69.99 |